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Privacy Policy

Your privacy matters to us. This policy explains how ATF World collects, uses, and protects your information.

Last Updated:March 25, 2026

Introduction

At ATF World ("we," "our," or "us"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.atfworld.com (the "Site") or use our services.

We are headquartered in Dallas, Texas, USA, and operate globally with delivery centers in India. This policy covers all personal information collected through our website, contact forms, AI chat interface, career application process, and related services.

By using our Site or services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies, please do not use our services.

Information We Collect

We collect several types of information to provide and improve our services to you.

**Personal Information:** When you fill out our contact form, apply for careers, or communicate with us, we may collect: - Name - Email address - Phone number - Company name and details - Resume/CV and career-related information (when applying for positions)

**Usage Data:** We automatically collect certain information when you visit our Site, including: - Browser type and version - Device information - Pages visited and time spent on pages - Referring website addresses - Click patterns and navigation paths

**Chat Data:** When you use our AI chat interface, we may log: - Conversation transcripts - User queries and AI responses - Session duration and interaction patterns

**Career Application Data:** When applying for positions through our careers portal, we collect: - Resume/CV files - Contact information - Employment history and qualifications - Any other information you choose to provide in your application

How We Use Your Information

We use the information we collect for the following purposes:

**To Respond to Inquiries:** We use your contact information to respond to your messages, answer your questions, and provide information about our services when you request it.

**To Provide Services:** Your information allows us to deliver the virtual assistant and AI integration services you've requested, and to communicate with you about ongoing projects.

**To Improve Our Website:** Usage data helps us understand how visitors interact with our Site, enabling us to enhance user experience, optimize page performance, and improve our content and services.

**To Send Communications:** With your consent, we may send you: - newsletters and updates - promotional materials about our services - notifications about new blog posts or resources - Service-related announcements

You can opt out of marketing communications at any time by contacting us or using the unsubscribe link in our emails.

**To Process Job Applications:** Career application data is used to evaluate your qualifications for open positions and to communicate with you about your application status.

Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

**Third-Party Service Providers:** We use trusted third-party services to operate our business, including: - Google Analytics (website analytics) - Microsoft Clarity (heatmap and session recording) - Email service providers (for newsletters and communications) - AI service providers (for our AI chat functionality) - Cloud hosting providers (for data storage)

These providers are contractually obligated to protect your information and use it only for the services they perform on our behalf.

**Legal Requirements:** We may disclose your information if required to do so by law, regulation, or legal process, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

**Business Transfers:** In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or prominent notice on our Site of any such change in ownership or use of your personal information.

Cookies & Tracking

We use cookies and similar tracking technologies to enhance your browsing experience and analyze Site traffic.

**Types of Cookies We Use:**

*Essential Cookies:* These are necessary for the Site to function properly. They enable core features like page navigation, secure areas access, and the AI chat interface.

*Analytics Cookies (Google Analytics 4):* We use GA4 to collect data about how visitors use our Site. This helps us understand page views, session duration, traffic sources, and user behavior patterns. The data is anonymized and aggregated.

*Heatmap & Session Recording (Microsoft Clarity):* We use Clarity to understand how users interact with our Site through heatmaps and session recordings. This helps us identify usability issues and improve page layouts.

**Managing Your Cookie Preferences:**

You can control cookies through: - Our cookie consent banner when you first visit the Site - Your browser settings to block or delete cookies - The "Manage Cookies" link in our footer

Note: Blocking essential cookies may affect Site functionality.

**Opting Out:** To opt out of Google Analytics, you can install the Google Analytics Opt-out Browser Add-on. For Microsoft Clarity, visit their opt-out page.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

**Retention Periods:** - Contact form submissions: 2 years from the date of submission - Career applications: 1 year after the position is filled or the application is received - Chat transcripts: 90 days (unless required for service delivery) - Analytics data: 26 months (Google Analytics 4 default) - Newsletter subscribers: Until you unsubscribe

**Deletion Requests:** You have the right to request deletion of your personal information. Upon receiving a verified deletion request, we will: - Remove your information from our active systems within 30 days - Delete backup copies within 90 days - Inform any third parties with whom we've shared your data of the deletion request

Some information may be retained if required for legal compliance, dispute resolution, or to protect our legal rights.

Your Rights

You have certain rights regarding your personal information. These rights may vary depending on your location.

**General Rights:** - **Access:** Request a copy of the personal information we hold about you - **Correction:** Request correction of inaccurate or incomplete information - **Deletion:** Request deletion of your personal information - **Portability:** Request your data in a structured, commonly used, machine-readable format - **Objection:** Object to certain processing of your information

**GDPR Rights (European Union Visitors):** If you are located in the EU, you have additional rights under the General Data Protection Regulation: - Right to withdraw consent at any time - Right to restrict processing of your data - Right to lodge a complaint with a data protection authority

**CCPA Rights (California Visitors):** If you are a California resident, you have the right to: - Know what personal information is collected about you - Know whether your personal information is sold or disclosed - Say "no" to the sale of personal information - Access your personal information - Request deletion of your personal information - Not be discriminated against for exercising your rights

To exercise any of these rights, please contact us at dsharma@atfworld.com. We will respond to your request within 30 days.

Children's Privacy

Our Site and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at dsharma@atfworld.com. Upon discovery that a child under 13 has provided us with personal information, we will take steps to remove that information from our servers promptly.

If we become aware that we have collected personal information from a child under 13 without parental consent, we will delete that information as quickly as possible.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any material changes by:

- Posting the updated policy on this page with a new "Last Updated" date - Updating the "Effective Date" at the top of the policy - Sending an email notification to registered users (for significant changes) - Displaying a prominent notice on our Site

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our Site or services after any changes indicates your acceptance of the updated policy.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact our dedicated privacy team:

**Email:** dsharma@atfworld.com

**Mailing Address:** ATF World Attention: Privacy Team Dallas, Texas, USA

We aim to respond to all privacy-related inquiries within 30 days. For urgent matters or data breach concerns, please include "URGENT" in your email subject line.

For general inquiries about our services, please visit our Contact page or use our AI chat assistant.

Questions About Your Privacy?

If you have any questions or concerns about how we handle your data, we're here to help.